Privacy Policy

🔒 Privacy Policy – The Modern Alpha

Effective Date:14/05/2025

At The Modern Alpha, your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website, interact with our content, or provide your information through our forms.

We are committed to complying with data protection laws in the United States (including California), Canada, and the European Union.

1. Information We Collect

We may collect the following types of personal information:

  • Name
  • Email address
  • IP address
  • Location (city, country)
  • Device and browser information
  • Pages visited and time spent on the site
  • Any information you voluntarily submit (e.g., via contact forms or lead magnets)

We do not collect sensitive personal data, such as health records, unless explicitly stated and consented to.

2. How We Use Your Information

We use your information to:

  • Respond to contact form inquiries
  • Send newsletters, offers, or educational content (only with consent)
  • Improve website performance and user experience
  • Comply with legal obligations

We do not sell your personal information to third parties.

3. Legal Basis for Processing (GDPR Compliance)

For users in the European Economic Area (EEA), we process your personal data under one of the following bases:

  • Your consent (e.g., when you subscribe to a newsletter)
  • Performance of a contract (e.g., delivering content you request)
  • Legal obligations
  • Legitimate interest, where appropriate

4. Your Privacy Rights

Depending on your location, you have the right to:

🔹 United States (CCPA/CPRA – California Residents):

  • Know what personal data we collect
  • Request access or deletion of your data
  • Opt out of the sale of personal data (we do not sell data)

🔹 Canada (PIPEDA):

  • Access your personal information
  • Challenge the accuracy and completeness of data
  • Withdraw consent at any time

🔹 European Union (GDPR):

  • Access and correct your data
  • Request deletion (“right to be forgotten”)
  • Object to processing
  • Data portability
  • File a complaint with a supervisory authority

To exercise any of these rights, email us at:
📩 hello@themodernalpha.blog

5. Cookies & Tracking

We use cookies and similar technologies to:

  • Analyze website traffic
  • Optimize user experience
  • Serve personalized content and ads (where applicable)

You can disable cookies through your browser settings or via our cookie banner (when enabled).

6. Data Security

We take reasonable measures to protect your personal data using encryption, secure servers, and access control. However, no method of transmission over the internet is 100% secure.

7. Third-Party Services

We may use trusted third-party tools (like email marketing platforms, analytics, or form processors). These services may collect data as per their own privacy policies. We ensure they comply with appropriate data protection regulations.

8. Data Retention

We retain your data only for as long as necessary to fulfill the purposes described in this policy or to comply with legal obligations.

9. International Data Transfers

If you are located outside the United States, please be aware that your data may be transferred to — and stored in — servers located in the U.S. or other jurisdictions that may not have the same data protection laws as your country.

10. Children’s Privacy

Our website and services are intended for individuals 18 years and older. We do not knowingly collect data from anyone under the age of 18.

11. Updates to This Policy

We may update this policy periodically. When we do, we will update the “Effective Date” at the top of the page.

12. Contact Us

If you have any questions or concerns about this Privacy Policy or how your data is handled, contact us at:

📩 hello@themodernalpha.blog

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